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	<title>Cheeky Fresh &#187; tradeoffs</title>
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		<title>What You Should Read About Monetizing Your Tweetstream</title>
		<link>http://www.markdrapeau.com/2009/11/what-you-should-read-about-monetizing-your-tweetstream/</link>
		<comments>http://www.markdrapeau.com/2009/11/what-you-should-read-about-monetizing-your-tweetstream/#comments</comments>
		<pubDate>Sun, 22 Nov 2009 18:26:55 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[Media & News]]></category>
		<category><![CDATA[People & Places]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[decisions]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[tactics]]></category>
		<category><![CDATA[tradeoffs]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[users]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/2009/11/what-you-should-read-about-monetizing-your-tweetstream/</guid>
		<description><![CDATA[There&#8217;s been a lot of discussion about the authority of Twitter users, and how users with many followers, or authority, or subject-matter expertise, might monetize their tweetstream via inserting paid advertisements. Here are the most important articles I&#8217;ve seen about this debate. I recommend reading them in the order below.
The New York Times has a [...]]]></description>
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		<title>Match Message to Medium: Talks Are Bigger Than Tweets</title>
		<link>http://www.markdrapeau.com/2009/10/match-message-to-medium-talks-are-bigger-than-tweets/</link>
		<comments>http://www.markdrapeau.com/2009/10/match-message-to-medium-talks-are-bigger-than-tweets/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 01:31:00 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[People & Places]]></category>
		<category><![CDATA[Science & Technology]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[decisions]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[information]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[tradeoffs]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/?p=623</guid>
		<description><![CDATA[Learn one thing about Twitter: it is a unique medium of 140 character
or less communications. It&#8217;s like the haiku of the real-time Web. If
what you have to say is often longer than those 140 characters, maybe
you&#8217;re using the wrong medium.
Dig this. When you&#8217;re at a large conference with (say) 20 people live
tweeting every interesting sentence [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why You Probably Shouldn&#8217;t Mourn Media Property Loss</title>
		<link>http://www.markdrapeau.com/2009/10/why-you-probably-shouldnt-mourn-media-property-loss/</link>
		<comments>http://www.markdrapeau.com/2009/10/why-you-probably-shouldnt-mourn-media-property-loss/#comments</comments>
		<pubDate>Tue, 27 Oct 2009 07:26:31 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[Business & Networking]]></category>
		<category><![CDATA[Science & Technology]]></category>
		<category><![CDATA[decisions]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[information]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[tradeoffs]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/?p=621</guid>
		<description><![CDATA[Today the editor of the terrific blog from PBS called MediaShift, Mark Glaser, pointed me via Twitter to comments on one of their recent posts about the closing of Gourmet magazine. Some people mourned its passing, and others didn&#8217;t. It&#8217;s more logical to be in the camp that didn&#8217;t. The reason is that a good [...]]]></description>
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		<title>The Human Side of Government Collaboration, IDEO Style</title>
		<link>http://www.markdrapeau.com/2009/10/the-human-side-of-government-collaboration-ideo-style/</link>
		<comments>http://www.markdrapeau.com/2009/10/the-human-side-of-government-collaboration-ideo-style/#comments</comments>
		<pubDate>Tue, 27 Oct 2009 01:19:38 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[People & Places]]></category>
		<category><![CDATA[Politics & Government]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[decisions]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[professional]]></category>
		<category><![CDATA[tradeoffs]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/?p=611</guid>
		<description><![CDATA[At the ACT/IAC Executive Leadership Conference, I just heard a panel about &#8220;innovation&#8221; that included David Haygood, a partner at the design firm IDEO. They&#8217;ve worked on something that&#8217;s touched your life: the Apple mouse, the Motorola VoIP phone, the design of Acela trains for Amtrak, and the Bank of America &#8220;change back&#8221; products and [...]]]></description>
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		<item>
		<title>Why Posterous Is a Smart Tool For Informal Government Blogging</title>
		<link>http://www.markdrapeau.com/2009/10/why-posterous-is-a-smart-tool-for-informal-government-blogging/</link>
		<comments>http://www.markdrapeau.com/2009/10/why-posterous-is-a-smart-tool-for-informal-government-blogging/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 14:20:01 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[Politics & Government]]></category>
		<category><![CDATA[Science & Technology]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[decisions]]></category>
		<category><![CDATA[ecosystem]]></category>
		<category><![CDATA[goverati]]></category>
		<category><![CDATA[information]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[networks]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[tradeoffs]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/?p=590</guid>
		<description><![CDATA[For a few weeks, I&#8217;ve been testing a tool called Posterous, and I&#8217;ve come to like it a lot.  You can see my account here. If you&#8217;re not familiar with Posterous, it is essentially a very simple blogging platform. It may in fact be the most simple one; yet it is very feature-laden. And [...]]]></description>
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