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	<title>Dr. Mark Drapeau &#187; influence</title>
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	<description>The Design of Engagement</description>
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		<title>What You Should Read About Monetizing Your Tweetstream</title>
		<link>http://www.markdrapeau.com/2009/11/what-you-should-read-about-monetizing-your-tweetstream/</link>
		<comments>http://www.markdrapeau.com/2009/11/what-you-should-read-about-monetizing-your-tweetstream/#comments</comments>
		<pubDate>Sun, 22 Nov 2009 18:26:55 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[Media & News]]></category>
		<category><![CDATA[People & Places]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[decisions]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[tactics]]></category>
		<category><![CDATA[tradeoffs]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[users]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/2009/11/what-you-should-read-about-monetizing-your-tweetstream/</guid>
		<description><![CDATA[There&#8217;s been a lot of discussion about the authority of Twitter users, and how users with many followers, or authority, or subject-matter expertise, might monetize their tweetstream via inserting paid advertisements. Here are the most important articles I&#8217;ve seen about this debate. I recommend reading them in the order below.
The New York Times has a [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>IBM Knows How To Monetize Your Friends</title>
		<link>http://www.markdrapeau.com/2009/11/ibm-knows-how-to-monetize-your-friends/</link>
		<comments>http://www.markdrapeau.com/2009/11/ibm-knows-how-to-monetize-your-friends/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 18:26:40 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[Business & Networking]]></category>
		<category><![CDATA[People & Places]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[academic]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[goverati]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[information]]></category>
		<category><![CDATA[networks]]></category>
		<category><![CDATA[participation]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/2009/11/ibm-knows-how-to-monetize-your-friends/</guid>
		<description><![CDATA[IBM researcher Ching Yun Lin gave an interesting talk about the monetary value of having friends today at Web 2.0 Expo in New York. IBM is a gigantic company with thousands of people &#8211; mobile, global, and moving around. How do you find the right person to answer a unique question or problem? How does [...]]]></description>
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		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>What Does Innovative Social Engagement Look Like?</title>
		<link>http://www.markdrapeau.com/2009/11/what-does-innovative-social-engagement-look-like/</link>
		<comments>http://www.markdrapeau.com/2009/11/what-does-innovative-social-engagement-look-like/#comments</comments>
		<pubDate>Sun, 15 Nov 2009 22:48:18 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[Business & Networking]]></category>
		<category><![CDATA[Marketing & Public Relations]]></category>
		<category><![CDATA[Politics & Government]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[conversation]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[tactics]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/2009/11/what-does-innovative-social-engagement-look-like/</guid>
		<description><![CDATA[As many of you know, I&#8217;ve been thinking about the topic of Government 2.0 a lot lately. Part of this topic deals with the multi-directional engagement between government and citizens. This is what the White House and others have termed a more transparent, collaborative, and participatory government.
Unfortunately, the engagement for the most part is not [...]]]></description>
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		<title>Does Andrew Ross Sorkin worry about his quarterlife crisis?</title>
		<link>http://www.markdrapeau.com/2009/11/do-you-think-andrew-ross-sorkin-worries-about-his-quarterlife-crisis/</link>
		<comments>http://www.markdrapeau.com/2009/11/do-you-think-andrew-ross-sorkin-worries-about-his-quarterlife-crisis/#comments</comments>
		<pubDate>Sun, 15 Nov 2009 00:23:38 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[Business & Networking]]></category>
		<category><![CDATA[Media & News]]></category>
		<category><![CDATA[People & Places]]></category>
		<category><![CDATA[authors]]></category>
		<category><![CDATA[books]]></category>
		<category><![CDATA[finance]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[transparency]]></category>
		<category><![CDATA[Wall Street]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/2009/11/do-you-think-andrew-ross-sorkin-worries-about-his-quarterlife-crisis/</guid>
		<description><![CDATA[I just finished reading a great New York magazine article about New York Times writer and now book author Andrew Ross Sorkin. There&#8217;s a lot of interesting information in the article about Wall Street&#8217;s evolution during the past year, the tensions between Sorkin and other financial reporters (even at his own paper), and questions about [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Match Message to Medium: Talks Are Bigger Than Tweets</title>
		<link>http://www.markdrapeau.com/2009/10/match-message-to-medium-talks-are-bigger-than-tweets/</link>
		<comments>http://www.markdrapeau.com/2009/10/match-message-to-medium-talks-are-bigger-than-tweets/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 01:31:00 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[People & Places]]></category>
		<category><![CDATA[Science & Technology]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[decisions]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[information]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[tradeoffs]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/?p=623</guid>
		<description><![CDATA[Learn one thing about Twitter: it is a unique medium of 140 character
or less communications. It&#8217;s like the haiku of the real-time Web. If
what you have to say is often longer than those 140 characters, maybe
you&#8217;re using the wrong medium.
Dig this. When you&#8217;re at a large conference with (say) 20 people live
tweeting every interesting sentence [...]]]></description>
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