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	<title>Dr. Mark Drapeau &#187; Facebook</title>
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	<link>http://www.markdrapeau.com</link>
	<description>The Design of Engagement</description>
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		<title>Microsoft Public Sector: The Bright Side of Government?</title>
		<link>http://www.markdrapeau.com/2009/11/microsoft-public-sector-the-bright-side-of-government/</link>
		<comments>http://www.markdrapeau.com/2009/11/microsoft-public-sector-the-bright-side-of-government/#comments</comments>
		<pubDate>Tue, 10 Nov 2009 15:30:02 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[Business & Networking]]></category>
		<category><![CDATA[Politics & Government]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[cluetrain]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[listening]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[new media]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/2009/11/microsoft-public-sector-the-bright-side-of-government/</guid>
		<description><![CDATA[My colleague Steve Lunceford from Deloitte called my attention to a new Facebook Fan Page that Microsoft Public Sector (government group) started, called &#8220;The Bright Side of Government.&#8221; From an initial glance, it looks pretty cool. First, there are a lot of nice features, including YouTube videos from Microsoft principals, and links to local and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Does Government Create Incredible Experiences Or Avoid Bad Outcomes?</title>
		<link>http://www.markdrapeau.com/2009/11/does-government-create-incredible-experiences-or-avoid-bad-outcomes/</link>
		<comments>http://www.markdrapeau.com/2009/11/does-government-create-incredible-experiences-or-avoid-bad-outcomes/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 13:24:45 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[Business & Networking]]></category>
		<category><![CDATA[Marketing & Public Relations]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[citizens]]></category>
		<category><![CDATA[cluetrain]]></category>
		<category><![CDATA[engagement]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Government 2.0]]></category>
		<category><![CDATA[happy hour]]></category>
		<category><![CDATA[meetings]]></category>
		<category><![CDATA[risk]]></category>
		<category><![CDATA[stakeholders]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/2009/11/does-government-create-incredible-experiences-or-avoid-bad-outcomes/</guid>
		<description><![CDATA[This morning, marketing blogger Seth Godin asked the question, &#8220;How much of time, staffing and money does your organization spend on creating incredible experiences (vs. avoiding bad outcomes)?&#8221; This really hit home to me as someone who spends time thinking about how marketing broadly defined fits into government missions.
Under the framework of what we call [...]]]></description>
		<wfw:commentRss>http://www.markdrapeau.com/2009/11/does-government-create-incredible-experiences-or-avoid-bad-outcomes/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Why Don&#8217;t Social Media Companies Have Good Blogs?</title>
		<link>http://www.markdrapeau.com/2009/11/why-dont-social-media-companies-have-good-blogs/</link>
		<comments>http://www.markdrapeau.com/2009/11/why-dont-social-media-companies-have-good-blogs/#comments</comments>
		<pubDate>Mon, 02 Nov 2009 07:10:56 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[Business & Networking]]></category>
		<category><![CDATA[Marketing & Public Relations]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[audience]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[Crush It]]></category>
		<category><![CDATA[engagement]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Posterous]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/2009/11/why-dont-social-media-companies-have-good-blogs/</guid>
		<description><![CDATA[For all the talk of how every person is a brand that needs a blog, how
marketers need to be part of the conversation, and how even the White
House needs to be more authentic and transparent and participatory, it
strikes me that one major group of organizations is not really like
that at all &#8211; the social media [...]]]></description>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>GovLoop Hires Government 2.0 Evangelist for Community Management as it Hits 20,000 Members</title>
		<link>http://www.markdrapeau.com/2009/10/govloop-hires-government-2-0-evangelist-for-community-management-as-it-hits-20000-members/</link>
		<comments>http://www.markdrapeau.com/2009/10/govloop-hires-government-2-0-evangelist-for-community-management-as-it-hits-20000-members/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 02:35:27 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[Media & News]]></category>
		<category><![CDATA[People & Places]]></category>
		<category><![CDATA[Politics & Government]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[decisions]]></category>
		<category><![CDATA[ecosystem]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[goverati]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/?p=584</guid>
		<description><![CDATA[Following the recent major news of its acquisition by Minnesota-based GovDelivery, Inc., the premier social network for the government community, GovLoop.com will annouce tomorrow that it has filled a key leadership position &#8211; that of community manager.  And it has hired a visionary, tireless advocate for the application of social networking tools in the government [...]]]></description>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Would You Sign a One-Year Twitter Contract?</title>
		<link>http://www.markdrapeau.com/2009/08/would-you-sign-a-one-year-twitter-contract/</link>
		<comments>http://www.markdrapeau.com/2009/08/would-you-sign-a-one-year-twitter-contract/#comments</comments>
		<pubDate>Sun, 30 Aug 2009 15:04:08 +0000</pubDate>
		<dc:creator>Mark Drapeau</dc:creator>
				<category><![CDATA[Business & Networking]]></category>
		<category><![CDATA[Social Software]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[decisions]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[incentives]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[tradeoffs]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.markdrapeau.com/?p=510</guid>
		<description><![CDATA[In a new post, tech blogger Robert Scoble posits that media darling Twitter is under-hyped and underappreciated as a business tool.  He suggests that Twitter is worth $5 billion based on the idea of selling business analytics and other professional services to clients, and has numerous, somewhat-hidden advantages over competition like Facebook.
It&#8217;s an interesting post [...]]]></description>
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		<slash:comments>2</slash:comments>
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